Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sports
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Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sports
Customer reviews (10)
19 February 2015Excellent story, purchased as a gift
Excellent story, purchased as a gift, my dad read it cover to cover in 4 days and he is by no means an avid reader.
12 January 2015Fantastic story - i worked for adidas in the 1980's ...
Fantastic story - i worked for adidas in the 1980's so was aware of the political goings-on at the time.
23 September 2014Four Stars
Interesting family feud.
16 August 2014A Bit Dry at Times but Very Informative and Well-Researched
High school and college often found me in the three stripes.
19 May 2014FASCINATING
I'm only halfway through this book -- which I originally ordered for my son who loves Adidas products, but getting him to read is like pulling teeth -- and it's completely fascinating.
18 April 2014fascinating book
This is one of the best books about the sneaker wars that I have read.
16 January 2014Interesting story, but gets bogged down
The back cover description of this book made it sound very interesting.
6 October 2013More undertanding
I am workin at adidas group in South korean so that i feel i can understand where i work more detaily
Thanks for good shipping amazon even though i am not in USA.
31 December 2012A Great Book on the Amazing Sneaker Industry
This book was truly amazing.
14 April 2012from an industry fan
Highly recommended if you're interested in the industry and into how sports business was built from zero.